News
Spammers Send Google Links to Malware
According to McAfee Avert Labs, spammers send unsuspecting users to malicious websites. They are sending HTML-formatted emails including a link. This link looks like a Google page. It sends users to a website which attempts to install malware. The users cannot identify the link, since it looks like a Google page ad link, which hides the actual URL. Spammers used the similar tactic with MSN and Yahoo. This kind of phishing is difficult for the primitive anti-spam software to detect. There is a method users can protect themselves. They can run the mouse over the link, and view it at the full length.
Email Marketing Profits Local Businesses
One of the most inexpensive marketing tools is email. It gives a cheap, effective and profitable means of communicating with both prospects and customers. It was rated the top choice of online marketers. In the past marketers resorted to the very expensive direct mailers which incurred printing and mailing charges.
Unlike direct mail, the expenses on email campaigns are really cheap. It can be manage through an email client, if the list is not extensive. Email marketing is a very powerful solution, since it can significantly increase the lifetime value of your customers.
Europe Passes Out Spam
More than 75 percent of email consists of spam. Popular holidays, such as
Christmas or St Valentine's Day prompt spammers to attempt targeting ads.
It is considered that the spam comes mainly from North America. The recent
research shows that 44 percent of spam comes from Europe, while only 31 percent
falls to the share of North America. The spam links usually lead to singles
dating website.